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What are the benefits of Re: Stock? Why is it important?

Austin avatar
Written by Austin
Updated over 2 weeks ago

Re: Stock is one of the ways Storyblocks sets itself apart from other stock media platforms. It’s designed to ensure that creators have access to authentic, diverse, and representative content that reflects real stories and real communities.

Benefits for creators

  • Authentic storytelling: Access footage that captures real-life experiences and everyday moments, created by filmmakers from underrepresented communities.

  • Creative confidence: Use stock media that resonates more deeply with modern audiences by reflecting the world as it truly is.

  • Expanded perspectives: Draw from a library that includes voices and viewpoints often missing in traditional stock footage.

Why it matters

  • Representation matters: Storytelling is most powerful when it includes everyone. Re: Stock helps make stock media more inclusive.

  • Listening to creators: Re: Stock was built in response to direct feedback from our audience, showing that we’re committed to aligning our library with creators’ real needs.

  • Supporting artists: By commissioning diverse filmmakers, we’re not just licensing content — we’re actively investing in the communities behind the camera.

Learn more about the initiative and explore collections here: Re: Stock

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